Positioning statements from brands you know and love.
Your brand’s position is the space you occupy in the hearts, minds and wallets of your customers. Naming your position and articulating why and how you are different and better is key to winning. We’ve curated a catalogue of inspiration from the best brands in the business to help you better understand how they position themselves and how you can, too.
Chime
For...
consumers looking for a hassle-free, digital banking experience
who want/need...
user-friendly, fee-free financial services that simplify their banking needs
we...
provide an innovative mobile banking platform with features designed to help users save, spend, and manage their money with ease
because...
we believe that everyone deserves a better, more transparent banking experience.