Positioning statements from brands you know and love.
Your brand’s position is the space you occupy in the hearts, minds and wallets of your customers. Naming your position and articulating why and how you are different and better is key to winning. We’ve curated a catalogue of inspiration from the best brands in the business to help you better understand how they position themselves and how you can, too.
Google
For...
curious people
who want/need...
a quick and easy way to find information online
we...
are the world's most popular search engine
because...
provide the most relevant and accurate results for over 3 billion searches each day.