Positioning statements from brands you know and love.
Your brand’s position is the space you occupy in the hearts, minds and wallets of your customers. Naming your position and articulating why and how you are different and better is key to winning. We’ve curated a catalogue of inspiration from the best brands in the business to help you better understand how they position themselves and how you can, too.
Cash App
For...
individuals who want a simple way to send and receive money
who want/need...
an easy, fast, and free way to handle their finances digitally
we...
offer a peer-to-peer payment service that also allows users to invest in stocks or Bitcoin
because...
we aim to make personal finance accessible to everyone.