Positioning statements from brands you know and love.
Your brand’s position is the space you occupy in the hearts, minds and wallets of your customers. Naming your position and articulating why and how you are different and better is key to winning. We’ve curated a catalogue of inspiration from the best brands in the business to help you better understand how they position themselves and how you can, too.
Etsy
For...
shoppers who appreciate unique, handcrafted, and vintage items
who want/need...
a platform to discover and purchase creative products from independent artisans and small businesses
we...
connect buyers and sellers through a vibrant, global marketplace that celebrates craftsmanship, artistry, and personal expression
because...
we are passionate about supporting small businesses and fostering creativity.